It is made of ABS material. This digital alarm clock has LED display and cool light display at night. There are two modes for your selection.Under normal mode,it will stop ringing when you lift it for one time. Under exercise mode, when it alarms you have to lift it 30 times to make it stop ringing, which is a good way to keep you do physical exercise everyday. It requires 2 AAA batteries to make it work. Logo can be imprinted on it.